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Ocky Olly meets national retailers at Birmingham Show


January 2013
Local Mumpreneur set to reach national retailers

Local Mumpreneur, Marilu Wren, is excited to be exhibiting at Independent Kids Show, where her exciting range of children’s clothes will become available to some of the UK’s most influential buyers. The inspirational Ocky Olly brand encourages children to explore, to play and to learn, not just through the clever design of the clothes themselves, but also through the fantastic Ocky Olly Club, which is full of ideas to help parents and their children get more out of their environment.

Children who play in natural settings have been shown to be more independent and self disciplined and also to have a better ability to concentrate, and it was this, together with her own children's love of the outdoors and collecting "slugs, snails and other bits and bobs” that inspired Marilu to create the Ocky Olly range.

Ocky Olly’s first product, the "Smocka” is a gorgeous oversized fleece play top with a waterproof front pocket perfect for collecting little treasures. Available in 4 different design, the Smocka has sold so well that a whole new range of products will be launched later in the year,.

Ocky Olly products are currently available in Kingsbridge, Salcombe, Exeter, Falmouth and Rick Stein’s Seafood Restaurant in Padstow and also through the Ocky Olly website, and Marilu is confident that the national buyers at the Independent Kids Show will also fall in love with their bright colours and innovative design.

Marilu says "Children can wear our Smockas in the garden, at the beach, in the park, or just about anywhere where they can get dirty, collect things and have fun, and we want to take that sense of fun to retailers across Britain.”




Notes to editor:


1)   Play Naturally: A review of children’s natural play by Playwork Partnerships for Play England 2006

2)   Investigating the links between the Natural Environment, Biodiversity and Mental Health June 2007 (report by Dr. William Bird for RSPB)

3)   The Smocka is available in sizes 18 months to 2 years, 2 to 3, 3 to 4 & 4 to 5.

4)   The four designs being launched online are Find the Monkey, Feed the Birds, Something Fishy and Magic Wood


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If you would like to interview Marilu, please contact her by:

Tel: 01548 312200  or 07974 718067